Welcome to the Southwestern Michigan Association of REALTORS^® web site. The Southwestern Michigan Association of REALTORS^®, Inc. is a professional trade association for real estate licensees and an ancillary service provider for the real estate industry. The long term Vision of the organization is to be "The REALTOR^® is at the center of all real estate transactions" and our Mission Statement is "to provide resources and information and be an advocate for our members and the public."